Rules and ethics
Data protection before sharing prospect data with an agency
Data protection checks before sharing prospect data with an appointment-setting agency: lawful basis, UK GDPR terms, PECR screening and provider vetting.
Topic
B2B marketing
Rules and ethics
Cold calls or consent first, what appointment setting agencies UK regulations require
PECR consent, employment status and advertising claims: how appointment setting agencies UK regulations apply to outsourced sales teams in England.
Rules and ethics
What the UK rules on appointment setting agencies mean for outsourced sales teams
A practical guide to the law and ethics governing appointment setting agencies in the UK, from cold calling rules to contracts and company transparency.